Esmee de Jong
Esmee de Jong brings extensive experience in media, communications and creative entrepreneurship to Amstel Consulting’s Advisory Board. Having run a successful media and theatre company in the Netherlands, she combines a business owner’s perspective with an understanding of how organisations communicate, build relationships and engage diverse audiences. She will advise Amstel Consulting on strengthening these capabilities as it serves clients in Nigeria and across African markets.
Her contribution will help the firm make complex advice clearer and more practical for the people who need to act on it. In data protection and regulatory compliance, the value of technical expertise depends partly on how effectively it is communicated. Esmee’s perspective will support Amstel Consulting in developing client communications and educational materials that help leadership teams understand their responsibilities and employees recognise what those responsibilities mean in their everyday work.
Drawing on her theatre and media experience, Esmee will also advise on how the firm makes training and awareness programmes more engaging. Her understanding of storytelling, presentation and audience participation will help shape learning experiences that connect specialist subjects to real workplace situations. For clients, this means support that encourages understanding and participation—both essential to turning policies into consistent organisational practice.
As Amstel Consulting develops its international presence, Esmee will contribute to its approach to cross-cultural communication and relationship building. Her Netherlands-based business experience will inform how the firm engages with European audiences and prospective collaborators. This will support the firm’s ability to understand and communicate with the different stakeholders its clients encounter as they pursue opportunities across borders.
Esmee will bring an entrepreneurial perspective to board discussions about service development and the client experience. Having managed a business herself, she understands the importance of clear expectations, responsive communication and advice that accounts for operational realities. Her input will help Amstel Consulting keep these considerations central to how it designs and delivers its services.
Through her board membership, Esmee will help strengthen the connection between Amstel Consulting’s specialist expertise and its clients’ ability to put that expertise into practice. Her contribution will support a firm that communicates clearly, delivers more engaging learning and builds effective relationships across markets—helping clients move from understanding their obligations to taking informed action.